Data Isolation: The data of every business is stored in a distinct database schema. This ensures increased business security and privacy protection by denying access to unauthorized entities.
Meta-data: Metadata includes the structure, behavior, and configuration of the applications. Every user can customize the application and user interface using the metadata to fulfill the specific needs of their businesses.
Cost-effective: Since all the resources are shared among teams, organizations tend to enjoy cost-efficiency.
Generative AI for CRM: The generative AI introduced by Salesforce helps in creating texts, images, codes, and more with the help of data generated from Salesforce and text commands. Repetitive tasks can be automated by using Einstein GPT, which in turn helps in boosting business productivity. Salesforce also introduced AI Cloud which brings forth the power of generative AI to enterprises. Listed below are a few AI Cloud applications:
Sales GPT: It empowers sales teams with the abilities of generative AI to create tailored and engaging content for various prospects. Additionally, it can suggest optimal strategies to boost the rate of conversion thereby increasing sales effectiveness.
Service GPT: By leveraging generative AI, Service GPT empowers customer support teams to enhance their customer service. It has the ability to generate responses automatically to customer inquiries while generating knowledge base articles based on customer interactions and empowering support representatives to assist customers proactively and provide relevant information.
